BMW wants to make driving an electric car less boring

Is it just me, or is there something generic about the experience of driving an electric car? Those artificial “exhaust” sounds only make it worse. Maybe having an “experience” while driving an automobile is a dying sentiment, and today’s car buyers don’t care about a vehicle’s personality, fun, or uncommon features. Maybe we all want expensive relaxation pods with designer names slapped on. Maybe, but I hope not.

BMW’s take is a little different. They get that an electric car (or maybe even all cars) should be exciting; otherwise,…